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It's hard to believe we are nearly halfway through September! We are #NAIFAproud to once again work side-by-side with Life Happens on this important campaign to ensure that more Americans have the coverage they need. We want to know what you have done to recognize Life Insurance Awareness Month. Share your photos and proclamations with us at marketing@naifa.org. Take a look at what others across NAIFA Nation are doing.

NAIFA Nation Celebrates LIAM23

There is still plenty of time to get involved and make an impact this month. 

Here are a few simple things you can do:

  • Regularly post on social media. Download the social media calendar to access graphics and pre-written content to share. Be sure to use hashtags: #NAIFAproud, #LIAM23, and #GetLifeInsurance.
  • Download the LIAM Marketing Guide for collateral and email templates to share with current and prospective clients.
  • Contact your state or city officials to request a proclamation of September 2023 as Life Insurance Awareness Month. Share your proclamation with us at marketing@naifa.org so we can add your name to our list of participating chapters
  • Attend the Life Happens and LIMRA webinar "An Insiders View of the 2023 Insurance Barometer Study" on September 21st at 12 pm eastern.
  • Consider doing a group shot at your NAIFA Live watch party or adding a LIAM element to an event this month that you might attend
  • Let us know any other programs and initiatives you and/or your chapter is doing to support LIAM by emailing marketing@naifa.org. 

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