Lawmakers in California, and particularly in the city of Los Angeles, know the importance of life insurance and understand the critical work financial professionals do. NAIFA-Los Angeles has been key to their education. For the past 20 consecutive years, NAIFA-Los Angeles members, including the chapter’s Past President Gilbert Mares, LUTCF, Grassroots Chair Jose Rodriguez, and President Alvin Parra, have worked with Los Angeles Mayors and members of the City Council to have September proclaimed Life Insurance Awareness Month. They have also been instrumental in getting similar proclamations issued by the state Senate and the County of Los Angeles.
2 min read
Local Advocacy in Los Angeles Makes a Big Impact
Topics: Life Insurance & Annuities Life Happens Life Insurance Awareness Month State Advocacy Legislative Day
Send Us Your LIAM Activities
Has your state or local government issued a Life Insurance Awareness Month proclamation? Are you doing anything to commemorate LIAM?
Topics: Life Insurance Awareness Month
1 min read
NAIFA Is a Strong Supporter of Life Insurance Awareness Month
Life insurance is a crucial part of any solid financial plan, but 41% of Americans say they don’t have sufficient life insurance coverage. That's why NAIFA partner Life Happens created Life Insurance Awareness Month (LIAM) and why NAIFA strongly supports efforts to promote the benefits of life insurance during September and all year long. For agents and advisors, LIAM is the perfect time to meet with your clients to make sure their life insurance coverage meets their needs.
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