New to the Chapter Playbook this week - a new member letter template! As studies have shown that successfully orienting members as to how to utilize the benefits of membership is the single greatest indicator of whether they will continue their membership in the future, Chapters are strongly encouraged to develop a process to welcome their new members.

The process can include direct mail, phone, text, email, etc. The new member letter template hones in our membership process to Advocate. Educate. Differentiate.