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New to the Chapter Playbook this week, NAIFA's Building a Successful Membership Program webinar recording! The webinar covers:

  • Flywheel Model
  • Inbound vs. Outbound Marketing
  • Prospecting/Lead Generation
  • Referral and Testimonial Development from Members/Chapters
  • Organized and Focused Campaigns
  • Turnkey Tools and Resources - Make it Easy to Help
  • Clearly Stated and Demonstrated ROI...with NUMBERS
  • Development of Member Personas and Messaging 

In addition, the webinar PowerPoint is also included.

Building a Successful  Membership Program

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