As we gear up for another exciting year of PAC Madness, it's time for chapter leaders to lay the groundwork for another successful year of PAC fundraising. Building on the tremendous success of 2025, 2026 promises even more opportunities to rally our members and amplify NAIFA's advocacy impact. This double-elimination tournament-style event runs from February 23 to April 17, focusing on raising funds and recruiting new contributors to support legislative candidates who protect our industry from burdensome regulations and taxes.

To set your chapter up for success, start by requesting personalized PAC contribution links and QR codes. These tools make it simple for members to donate securely and track their impact. Reach out to leadership@naifa.org to get these customized links for your chapter's membership—personalization boosts engagement and makes contributing effortless.

Next, familiarize yourself with the Advocacy Action Center's Reports Portal. This is your go-to resource for pulling real-time State Statistics Reports on contributions and contributors. These reports update instantly for online donations (note: mailed contributions won't appear here), allowing you to monitor progress, strategize weekly outreach, and keep your team motivated. Plan to check the Madness webpage on Monday evenings for updates and use NAIFA's Tuesday morning emails to craft targeted solicitations.

Remember, PAC Madness isn't just a competition, it's a vital part of NAIFA's 60+ year legacy of "business protection insurance." By pooling resources through NAIFAPAC and state PACs, we elect lawmakers who value our insights as financial professionals. This year's emphasis is on new contributors, so rally your board and leadership to connect with as many members as possible. Every new supporter strengthens our voice in Washington and state capitals.

Let's make 2026 our strongest year yet. Prepare now and watch your chapter advance through the brackets!

For more details, visit the PAC Madness webpage or contact IFAPAC@naifa.org.