Materials for a Successful Day
What to use. how to get.
NAIFA National is here to help you in your state legislative day marketing! We've created a standardized brand kit that we will customize for your state's event so that we can leverage the power of a unified and standardized visual identity, as well as maximize our exposure through media placement, social media, email, and your website.
Here's what's in the kit for you to request:
- NAIFA National will create the Power of You. Power of Us. retractable banners for your state
- You can take the press release and update to place in local media, or NAIFA National can do for you. You can do pre-and post-releases and give your members the individual press release to place in their local media outlets as well.
- Send us 3 of your leaders that you would like featured in customized Power of You. Power of Us. graphics and we will make them in animated and static form for you to post on your social media channels. If you're on NAIFA's social media platform, we will do for you. Want to be on our social media platform? Talk to us!
- We will give you an email header that is the Power of You. Power of Us. visual identity to use to market the event
- If you're on NAIFA's HubSpot platform for your website, we will create the Power of You. Power of Us. hero image and landing page for your event. Not on our platform? Talk to us!
- If we know your agenda and event, we will provide you with a standardized flyer for you to attach to email to use in your word-of-mouth referral marketing and to send to prospective attendees.
- Use your state's advocacy PowerPoint deck for your day!
- If you're holding an IFAPAC event, remember it should not be near your statehouse and needs to meet compliance rules for ratio of members: non-members. Remember we have the IFAPAC videos for each state that you can show/use and if you need help, talk to our Chapter Services Team headed up by Justi Folladori and Zach Levin.
